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On the one hand, Positivo Tecnologia, a Brazilian hardware and software company that manufactures and markets computers, cell phones, accessories, telemedicine devices, and educational solutions. It is part of the Positivo Group, a conglomerate of companies operating in the educational, editorial, graphic, cultural, and events segments. And it brings with it the exceptional capacity to develop advanced technological products that directly and daily affect the huge Brazilian educational market – private and public.
On the other hand, MindCET, founded by the Educational Technology Center (CET), a leading organization in the planning and development of technological products for the educational system in Israel, brings with it the ability to accelerate the processes of characterization and development of complex and innovative adtech products, and close collaboration with potential users.